I led the redesign of Torpedo7’s home-range packaging, developing a flexible and cohesive design system that reflected the brand’s focus on quality, sustainability and functionality.
Working closely with key stakeholders, suppliers and freelance designers, I managed the project from concept through to production. My responsibilities included brand co-ordination, art direction, packaging guidelines, layout design, iconography, mock-ups, photo retouching and final artwork.
Click here for an example of my brand guidelines.