Saatchi & Saatchi NZ is home to one of the largest art collections in the Australasian advertising industry. Working closely with the CEO and leadership team, I developed a tactile fold-out zine that brought the collection to life while exploring how art is experienced in an increasingly digital world.
Designed to be viewed from multiple angles and read in either direction, the piece contrasts traditional and digital interpretations of art. Bold typography, featured artist names and architectural imagery highlight both the collection and the distinctive Saatchi building.